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JK stall at Ahmedabd ITM judged best for promoting lesser known destinations, adventure tourism

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JK Tourism conducts promotional outreach at Statue of Unity, heritage walk at Ahmedabad

AHMEDABAD: The Jammu & Kashmir Tourism Department stall at India Travel Mart (ITM) here was adjudged as best stall for promoting lesser known destinations and adventure tourism.

Presenting the momento, the organizers complimented the Department for putting efforts to provide tourists a diversified product range of tourism products. The thrust given by the Department to further promote adventure activities and add more trekking routes, snow and other adventure activities was duly acknowledged by the organizers of the travel mart and visitors coming to the stall.

Meanwhile, on the sidelines of the event, the Department conducted a promotional outreach programme among tourists at the Statue of Unity at Kevadia. The event was organized with the support of authorities at Statue of Unity, Area Development and Tourism Governance Authority (SoUADTGA).

Officers from Tourism Department comprising Chief Executive Officer, Rajouri Development Authority, Vivek Puri, Deputy Director, Tourism, Kashmir, Ahsanul Haq Chishti and Tourist Officer, Ahmedabad, Ankush Soni briefed the visitors about the scope of visiting Jammu & Kashmir and new initiatives taken by the Department for tourism promotion. Statue of Unity witnesses a huge rush of tourists, numbering in thousands, daily.

Yesterday the team of officers participated in a heritage walk of the old Ahmedabad city which was organized by local travel operators in collaboration with Ahmedabad Municipal Corporation. During this walk also the officers apprised the local heritage enthusiasts about the heritage potential of Jammu & Kashmir besides other tourism products.

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