Jammu: Director Information and Public Relations Mamta Yadav on Friday reviewed the functioning of District Information Centres (DICs) across Jammu Division, assessing their staff strength, infrastructure and preparedness to undertake publicity and public awareness activities.
Chairing a review meeting with District Information Officers (DIOs) of Jammu Division, Yadav took stock of the availability of manpower, equipment and logistical facilities at the district-level centres and examined their capacity to effectively disseminate information about government schemes, initiatives and programmes.
Emphasising the role of District Information Centres in ensuring communication between the government and people at the grassroots level, she directed the DIOs to ensure timely and effective dissemination of daily government press releases, important public information and advisories issued by various departments.
She stressed that district information offices must discharge their responsibilities with professionalism and ensure that information concerning government programmes and public welfare initiatives reaches the intended beneficiaries without delay.
During the meeting, Yadav also interacted with the district information officers and took note of the operational difficulties and infrastructure-related issues affecting the functioning of their respective centres.
She assured the officers that genuine requirements and concerns would be examined and addressed on priority within a stipulated timeframe to strengthen the district-level information dissemination mechanism.
The meeting was attended by Joint Director Information (Headquarters), Joint Director Information Jammu, Deputy Director Public Relations Jammu, District Information Officers of Jammu Division, besides the Culture Officer Jammu, Field Publicity Officer Jammu and Accounts Officer.
