Srinagar: In a move to streamline services for winter tourists, the Jammu and Kashmir Cable Car Corporation (JKCCC) has rolled out a QR code-based system for online booking of ski passes, aimed at eliminating queues and ensuring hassle-free access for skiers at Gulmarg.
This digital initiative allows stakeholders and adventure enthusiasts to generate and avail ski passes from the comfort of their homes.
Director Tourism Kashmir, Syed Qamar Sajad, while speaking to Kashmir News Observer (KNO), highlighted the surging momentum in tourist footfall at the Gondola cable car system. “The recent snowfall has significantly contributed to this boost”, he said, attributing the uptick to favorable weather conditions.
However, the director said that there is a need for collaborative efforts across stakeholders to further promote tourism in Jammu and Kashmir. “This requires joint initiatives from the government, Tourism Department, local communities and industry stakeholders”, he added.
Regarding key infrastructure gaps at high-altitude points, the Director said the long-standing issue of no washroom facilities at Kongdori will be resolved in the coming days, with the structure made fully functional soon. Within this month, similar amenities will be operational at Affarwat,” he assured.
He reiterated the department’s commitment to upgrading infrastructure for greater convenience, positioning J&K as a premier winter tourism hub. (KNO)
