By: Ruhaan Haroon
Srinagar, October 27: Microtek, a leader in India’s power product market, hosted its ‘Star Retail Partner Program’ in Srinagar on Sunday.
This event was aimed to reinforce relationships with key retail stakeholders while showcasing the company’s latest innovations in power backup and energy solutions.
The event was held at a hotel near the Jhelum riverfront, and the occasion brought together key stakeholders, wholesale and retail dealers, and industry experts from across the valley. Attendees discussed the company’s progress, innovations, and future strategies aimed at fostering stronger collaborations and sustainable growth.
Sumit Dutta, Country Head of Microtek International Private Ltd., was present as the chief guest on the occasion.
On this occasion, the company’s leaders showcased a range of new and innovative appliances. Moreover, they explained the company’s role in solar power generation and distribution.
Speaking with the reporters, Sumit Dutta said, “Microtek’s global R&D center leads innovations in solar technology, providing cutting-edge solutions for sustainable energy. Our company offers several schemes for solar power production, transmission, and distribution for household use.”
“As winter approaches in the valley, people can benefit from these schemes and generate sufficient power for domestic use. Microtek not only provides the related appliances and gadgets but also offers technical help to install these small solar projects,” Dutta said.
He highlighted Microtek’s commitment to innovation, quality, and improving the customer experience—key to the company’s success.
“Our partnership network is the backbone of our success. This meeting provides a platform not only to celebrate our achievements but also to discuss how we can collectively overcome challenges and capitalize on future opportunities,” he said.
Presentations from Microtek’s leadership team highlighted product updates, market expansion strategies, and opportunities for growth. The company reaffirmed its commitment to delivering high-quality, energy-efficient products to meet the evolving needs of consumers in the power backup sector.
The event concluded with a networking session, allowing partners to exchange ideas and collaborate on future growth opportunities.
Microtek’s leadership team including P.K Jain, Business Head; Mohit Chawla, Business Head; D K Sing, Product Head; Harsh Sapro, Product Head; Rupesh Chourasia, Zonal Head; Sandeep Sing, Branch Head; Burhanul Haq, ECD Manager J&K; Arun Beri, Product Head; and others were present on this occasion.
