How AI Impacts Opinion Journalism
By: Mohammad Younus Bhat
The rise of Artificial Intelligence (AI) has transformed industries, enhancing efficiency and innovation. However, as AI infiltrates journalism, especially in opinion pieces, concerns rise about losing the human touch crucial for quality content & audience connection. While AI streamlines content creation, it lacks empathy and ethical reasoning essential in journalism.
Editors play a key role in ensuring accuracy and creativity, bridging the gap between AI-generated material and high-quality journalism. They are essential for fact-checking to prevent errors and biases. This piece dives into the impact of AI on newspaper opinion writing, questioning its influence on traditional depth and appeal.
The capability of AI in handling large datasets, identifying trends, and generating content at a rapid pace has revolutionized efficiency. However, this efficacy may diminish the authenticity and depth that human journalists contribute to their work. Opinion pieces, celebrated for their unique voice and perspective, risk losing their essence when AI produces them. AI lacks the personal touch and distinct understanding that human writers inherently incorporate into their writing, which could affect the quality and impact of opinion journalism (Carlson, 2015).
Opinion journalism is special because it’s all about making a connection. When writers pour their hearts into their work, sharing their strong feelings or beliefs about something, it really resonates with us, the readers. It’s like having a deep, meaningful conversation with a friend who cares passionately about the same things you do. This emotional bond is what makes us come back for more, eager to read what they have to say next. AI can’t quite hit that mark. It’s like having a chatbot on the other end of a conversation instead of a person. Sure, AI can put words on a page, but it doesn’t “feel” anything about what it’s writing.
It doesn’t get fired up about injustices or feel a surge of happiness when something good happens. Because of this, articles written by AI might come across as cold or lacking personality, kind of like reading a textbook when you were hoping for a heartfelt letter. This lack of emotional depth means these pieces might not pull us in or make us think and feel the way articles written by humans do (Diakopoulos, 2019).
AI systems, despite their advanced capabilities, often struggle with the complexities and delicacies present in topics typically explored in opinion pieces. These pieces delve into complex issues that demand a profound understanding of context, culture, and human behaviour—areas where AI may oversimplify or misrepresent information (Ouchchy, Coin, & Dubljević, 2020). Human journalists bring a unique ability to grasp the nuances of society and the complexities of various issues, infusing their writing with depth and authenticity that AI currently lacks. The limitations of AI in comprehending the emotional impact of words, making moral judgments, respecting sources’ rights, and providing in-depth analysis can potentially impact the quality and accuracy of opinion journalism.
Opinion journalism often explores ethical and philosophical domains, tackling moral dilemmas and debates that require a level of ethical reasoning beyond the current capabilities of AI. Human capacity to grasp these intricate moral landscapes is shady and context-dependent, a trait that AI has yet to effectively replicate. While AI can produce grammatically correct and factually accurate content, it lacks the understanding of the feel of content produced and the deeper meanings of language. Furthermore, AI falls short in making moral judgments, respecting the rights of sources, and embodying the empathy and ethical judgment crucial in journalism. This limitation highlights the importance of human judgment and ethics in opinion journalism, as AI-generated content may lack the depth and ethical considerations essential for quality journalism (Vallor, 2016).
Experienced journalists bring a depth of knowledge, insight, and personal anecdotes to their opinion pieces, enriching their narratives with perspectives shaped by years of practice. In contrast, AI operates solely on the data it has been trained on, lacking the ability to draw from personal life experiences or provide authentic insights that resonate on a human level. AI-generated content often lacks the personal touch and depth that human writers naturally infuse into their work. Human journalists excel in critical thinking, offering critical arguments and challenging ideas, while AI tends to provide surface-level insights without delving into the complexities of human experience.
In journalism, AI-generated editorials may lack the ethical considerations, moral judgment, and emotional depth that human journalists bring to their writing. While AI has revolutionized aspects of journalism by enabling automated content creation and trend identification, it still falls short in capturing the essence of genuine storytelling compared to human writers (Wardle & Derakhshan, 2017).
The relation with readers is built on trust, credibility, and shared values. Readers turn to opinion pieces not just for information but for the writer’s unique perspective and interpretation of issues, seeking viewpoints that challenge or resonate with their own beliefs. The impersonal nature of AI-generated content has the potential to weaken this connection, as readers may struggle to relate to or trust the viewpoints presented by AI.
Furthermore, AI may not possess the ethical judgment, empathy, and journalistic integrity that are fundamental in opinion journalism. Guest commentaries and editorials require more than just factual reporting; they demand context, analysis, interpretation, and commentary that AI may struggle to deliver effectively. AI-generated content runs the risk of being misleading, biased, or lacking in accuracy due to its inability to adhere to the ethical standards and professional codes followed by human journalists.
In essence, the impersonal nature and potential shortcomings of AI-generated content could undermine the bond between opinion writers and their audience. Readers seek out opinion pieces for the unique perspectives and insights offered by human writers, making it challenging for them to connect with or trust viewpoints presented by AI (Newman, Fletcher, Kalogeropoulos, Levy, & Nielsen, 2019).
As Artificial Intelligence (AI) gains traction in journalism, editors take on a vital role in verifying AI-generated content and preventing plagiarism. Beyond fact-checking, editors contribute a human element to content, ensuring it connects with audiences and upholds journalistic integrity. The rise of AI in journalism highlights the significance of editorial proficiency in maintaining quality, accuracy, and ethical standards in the modern digital landscape. Through a fusion of human editorial insight and AI technology, editors can streamline content creation, unlock new possibilities, and deliver compelling journalism that resonates with readers globally.
Fact checking References
(References are provided as hyperlinks within in-text citations)
- Carlson, M. (2015). The Robotic Reporter: Automated journalism and the redefinition of labor, compositional forms, and journalistic authority. Digital Journalism, 3(3), 416-431.
- Diakopoulos, N. (2019). Automating the News: How Algorithms Are Rewriting the Media. Harvard University Press.
- Newman, N., Fletcher, R., Kalogeropoulos, A., Levy, D. A. L., & Nielsen, R. K. (2019). Reuters Institute Digital News Report 2019. Reuters Institute for the Study of Journalism.
- Ouchchy, L., Coin, A., & Dubljević, V. (2020). AI in the headlines: The portrayal of the ethical issues of artificial intelligence in the media. AI & Society, 35, 927-936.
- Vallor, S. (2016). Technology and the Virtues: A Philosophical Guide to a Future Worth Wanting. Oxford University Press.
- Wardle, C., & Derakhshan, H. (2017). Information Disorder: Toward an interdisciplinary framework for research and policymaking. Council of Europe Report.
The writer is a Research Scholar
Kashmir Images is an English language daily newspaper published from Srinagar (J&K), India. The newspaper is one of the largest circulated English dailies of Kashmir and its hard copies reach every nook and corner of Kashmir Valley besides Jammu and Ladakh region.
