Awantipora: The Department of Journalism and Mass Communication (DJMC) Islamic University of Science and Technology (IUST) organized an online interactive session on ‘New Media Landscape and Society’, a press release issued here said. The special lecture was delivered by faculty member of Advertising and Digital Marketing at Annapurna College of Film and Media, Hyderabad, Tawheed Rehman and was attended by students, scholars and faculty members of DJMC.
The press release further added that Tawheed Rehman, who has worked with Google and YouTube earlier in his career, spoke at length about the dominant new media culture and algorithm in vogue and shared various parameters regarding various social networking sites. He talked about internet’s journey from Web 1.0 to Web 2.0 and the contemporary digital media scenario.
Rehman also highlighted certain factors that ‘favoured the rich having control over technology’ over the rest as that was driving the ‘preference and placement of online content’. During the session, stress was laid on learning the digital skills and new media practices, the press release added.
Earlier, Incharge Head of DJMC Dr.Mujeeb Liyakat, welcomed the speaker and said that the lecture was organised to aware students about digital journalism and its contemporary issues in today’s high tech age as today’s student must be relevantly skilled.
